Business Activities

Business Activities

1. Design and Development

   - Market
Research: Conduct extensive research to understand current fashion trends,
customer preferences, and market demands through deep analysis of customer
reviews on amazon detail pages, H10, Jungle Scout and google trends.

   - Design:
Create unique and trendy designs that appeal to our target audience.
Collaborate with talented designers in Pakistan at JR Export factory to ensure
our products stand out.

   - Prototyping:
Develop prototypes to test the look, feel, and functionality of new designs
before mass production. Also, arrange giveaways to our existing customers and
through amazon vine programme to seek their feedback before launch.

 

2. Manufacturing and Sourcing

   - Material
Sourcing: Partner with reputable suppliers to source high-quality fabrics
and materials that ensure durability and comfort.

   - Production:
Utilise state-of-the-art manufacturing facilities to produce our clothing line,
maintaining strict quality control measures at every stage.

   - Ethical
Practices: Ensure that all manufacturing processes adhere to ethical labour
practices and environmental standards.

 

3. Logistics and Warehousing

- Warehouse Space: We have secured a contract for
1100 square feet of warehouse space at Block 14, Unit 3, Glencairn Industrial
Estate, Kilmarnock, KA1 4BY. Our dedicated partner team at this facility
receives containers and stores them securely.

- Stock Management: The warehouse team meticulously
manages inventory, ensuring that our stock is organized and readily available
for dispatch.

- Transport Coordination: Upon our request, the
warehouse team arranges the transportation of stock to Amazon fulfilment
centres in the UK and Germany on a regular basis, ensuring timely and efficient
delivery to our customers.

4. Sales and Marketing

   - Amazon
Storefront: Manage an attractive and user-friendly Amazon storefront,
showcasing our products with detailed descriptions, high-quality images, and
customer reviews.

   - Digital
Marketing: Implement targeted marketing campaigns across various digital
platforms, including social media, email marketing, and search engine
optimization (SEO) to drive traffic and increase sales.

   - Promotions and
Discounts: Offer regular promotions, discounts, and special deals such
prime deals, top deals, vouchers, price exclusive discounts and coupons to
attract new customers and retain existing ones.

 

5. Customer Service and Support

   - Customer
Engagement: Engage with customers through multiple channels, including
Amazon's messaging system, social media, and email, to address inquiries and
provide support.

   - Feedback and
Improvement: Gather customer feedback to continually improve our products
and services. Implement changes based on customer suggestions to enhance
satisfaction.

   - Returns and
Exchanges: Offer hassle-free returns and exchanges to ensure customer
satisfaction and build trust.